John Gregory Olson and I banter constantly about being heartful; so much so, that John encouraged (strike that) forced me to write a blog post right here about ‘What is a Heartful Business?’ to get it out of my head. Well, that was helpful for me and a few readers, and we thought we better visit this topic with you here today.
What Is Heartful Culture?
What does it mean to have a heartful business or heartful culture? Believe me it’s not woo woo or Kumbaya, but it is being genuine and outwardly compassionate to customers from the inside-out.
Do you think there is heartfulness anywhere inside your business culture? When was the last time you looked inside your culture to identify with what it even looks like? Gosh, there’s a story idea, eh? I’m betting it’s been awhile, and perhaps never.
Today, John Gregory Olson and moi, Jayme Soulati, have this discussion surrounding our 5 Pillars of Heart Marketing, and we encourage you to listen and understand the concept of what heartfulness means in today’s disrupted, fast-paced world.
You can’t fake it, you know. If you don’t abide by and embody a core of true customer care and compassion, people see right through it. When you’re labeled fake and phony, it’s really hard to battle that.
So, listen in and especially guffaw alongside us both as I poke fun at myself, too, for the wrong word choice at the very top of the hour! (In fact, I laughed out loud at one point as I was listening to this episode before I sat down to write; wonder if you will?)
At the very least, we want you to listen and introspect about heartful culture and what that might mean to you, because to John and I, it’s a really big deal. Thanks for listening!