John Gregory Olson and I love Twitter. In fact, we probably could not run our businesses without this social media channel. In this episode, we talk about how things have changed, why having a Twitter strategy is a great idea for your brand, and we also look at how to make your Twitter experience robust with energy.
If you don’t have any of the aforementioned, I can imagine that your Twitter account is likely very dead. In particular, this episode talks a bunch about Tweet Chat and how to prepare for a live media event that uses Twitter in synch. Have you ever used Tweet Chat? It’s a great channel that takes the noise away from Twitter and puts everyone in a ‘conference room.’